Designed to drive rapid lease-ups for a 290-unit luxury residence, this omnichannel campaign highlighted the property's standout 50,000-sq ft athletic club and spa. As Art Director and Designer, utilizing Life Time Living’s established guidelines, I created premium visual narratives to expand the client's market across the NYC and Tri-State markets. From a custom brochure to strategic direct mail and digital assets, the resulting deliverables blended luxury lifestyle with high-converting real estate marketing.
Brochure
Direct Mail
E-Flyers
